As the sun rose on the grassy hills of Johannesburg's Northcliff Ridge the latest of the Grasslands Programme's campaigns was born. 'No Laughing Matter' is a series of four Public Service Announcements (PSAs) featuring four of South Africa's top comedians. Believed to have been inhabited by humans over a quarter million years ago, these beautiful hills are home to some of the last vestiges of grasslands in Gauteng.

The campaign is one way the Grasslands Programme is showing that grasslands conservation is no laughing matter! We are hard at work with our partners to demonstrate that the grasslands biome is about living in a working landscape. (But sometimes as with all hard work, it's also necessary for a little laughing in a working landscape!)

Click on the images below to view our comedians